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Instilling Pride and Joy for Auto Bavaria

The prestige of distributing one of the world’s most luxurious high performance vehicles was lost or simply not communicated or capitalized upon.
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As BMW stood for joy, it seemed a natural fit that the company selling BMW was in fact, Delivering Joy.

 

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Our campaign helped instill pride and confidence to Auto Bavaria staff as well as customers. Delivering Joy was Auto Bavaria’s message for 5 years.