Colonel Hans ‘Jew Hunter’ Landa. I am so in love with this character that I have to write about it. Actor Christoph Waltz delivered the best performance I’ve seen since The Joker by Heath Ledger. The Jew Hunter could be one of the greatest villain in blockbuster history.

The opening scene of Inglourious Basterds is very suspenseful and intense. Colonel Landa interrogates dairy farmer, LaPadite, for hiding Jews.

“What a tremendously hostile world that a rat must endure. Yet not only does he survive, he thrives. Because our little foe has an instinct for survival and preservation second to none… And that, Monsieur, is what a Jew shares with a rat.” – The Jew Hunter.

The Jew Hunter’s character is so complex, you can’t expect a thing from him. He is intelligent, charming and funny. He speaks fluent English, French, Italian and his native German. A brilliant villain. He is a likable character even though a crazed killer at one. Tarantino even said this might be the greatest character he has ever written. Wow!

I really hope Christoph Waltz gets an Oscar for Best Supporting Actor next year. He truly deserves it.

How would your brand participate in the golden age of the geek?

Don’t want to miss out on the weekly shots of branding? Subscribe to our e-newsletter.