Warning: Use of undefined constant is_single - assumed 'is_single' (this will throw an Error in a future version of PHP) in /home/uniqwebs/gan4hire.com/wp-content/plugins/facebook-like-and-send-2-in-1/facebook-like-and-send.php on line 63

The Coca-Cola company has been around since the dawn of time, and has undergone many brand transformations. What struck a difference, was a campaign they did early this year.

Coca-Cola gives back!

An ordinary Coca-Cola vending machine was placed in a college campus, but it was actually more than a mere soft drink dispenser. From balloon animals to a ten foot-long sandwich, Coca-Cola delivers the message that a bottle of coke stands for more than just a refreshing, thirst-quenching drink, but also the happiness it brings.

The simple act of sharing a coke, not only increases brand awareness (not that they require further introduction) but puts a smile on people’s faces.

So the big question is, where will happiness strike next? And how does this revolutionize the soft drink industry, competitive as it is; doing the Dew?


A Coca-Cola vending machine is transformed into a happiness machine delivering “doses” of happiness. Where will happiness strike next?

How would your brand participate in the golden age of the geek?

Don’t want to miss out on the weekly shots of branding? Subscribe to our e-newsletter.

Warning: count(): Parameter must be an array or an object that implements Countable in /home/uniqwebs/gan4hire.com/wp-includes/class-wp-comment-query.php on line 399