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The Outsiders That Changed The World

The Outsiders That Changed The World

There was once a story of an apple, a cloth, a bird, and a girl, that ventured into a grey area that resides somewhere within our blue world; an area where the only thing that is certain, is uncertainty. Only outsiders had dared venture into this area – the ones who dared to question, to […]

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The Magic That Unfolds When Brands and Arts Fuse Together

The Magic That Unfolds When Brands and Arts Fuse Together

Arts and brands have merged into an entity of infinite wonder. Imagine the echoes of melody singing into your ears, the visual illustration painting an everlasting picture, the words that chimes gracefully into the mind, and the illuminating performances that triggers your emotions. How can a brand resist the magic that art brings? LITERACITY X […]

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The GAMES That Unite Us

The GAMES That Unite Us

We’ve been playing games since we were in our diapers. The games we grew up with has played a huge part in our lives and shaped most of our reality. There are two game events happening in the month of August – one in sports and one in eSports. I would say sporting event, but […]

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The Golden Age of the Geeks

The Golden Age of the Geeks

Call them what you want to, or say what you want. Right now, it’s their age – the age where fantasy and sci-fi run the world (Sorry Beyonce, it’s not girls). Every year, geeks gather in San Diego to pay tribute to fictional heroes, in the largest and most popular Comic Convention in the world. […]

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A – Z: From Amateur to Zlatan

A – Z: From Amateur to Zlatan

Throughout the years, he has been known as many things. Magician, legend, king, genius… but what is he really? Well, he is Zlatan Ibrahimovic, so he is all of the above. Zlatan Ibrahimovic grew up in a tough multi-ethnic district in Rosengård, Sweden, with his Bosnian father and Croatian mother. He is a football player […]

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One Catches Your Eyes; The Other Grabs You By The Throat. Which Do You Prefer?

One Catches Your Eyes; The Other Grabs You By The Throat. Which Do You Prefer?

Marketing has fundamentally changed since the advent of the Internet. According to Seth Godin, “The Internet is the first medium invented in 100 years that wasn’t invented to make advertisers happy.” The ways we consume media has changed as we’re growing to use social media platforms more than TV and newspapers. This week, we’re looking […]

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The Instagram Logo Evolution – Was It Necessary?

The Instagram Logo Evolution – Was It Necessary?

You wake up, tap your phone’s ‘update’ button (Just to get rid of the notifications – for OCDs like me) and the next thing you know, it’s the biggest mistake of your life. Instagram’s new logo is now completely unrecognisable. It’s like looking for your sunglasses only to realise it’s on your head all this […]

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Urbanscapes: Promoting The Arts Through Kuala Lumpur

Urbanscapes: Promoting The Arts Through Kuala Lumpur

As the fiasco of Kuala Lumpur branding itself as “A City of Contrast and Diversity” that is “Exciting, Surprising, Enticing” overwhelmed public interest, Urbanscapes did what the people responsible of the rebranding should have been doing – say what you mean, and mean what you say. Urbanscapes, one of the longest-running creative arts festivals in […]

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City Logos Around The World & What We Feel About Them

City Logos Around The World & What We Feel About Them

Have you ever wondered why a city would need a logo? Just like any product, a city needs to have a brand for numerous reasons. When the city has a solid brand presence, it helps to boost tourism and business, build and maintain reputation, handle crisis management, and attract new residents and industry. Ultimately, it’s […]

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The 10 Types of Facebook Profile Pictures. Which One Are You?

The 10 Types of Facebook Profile Pictures. Which One Are You?

Our Facebook profiles are basically the online version of ourselves. Similar to how eyes are the windows to the soul, our Facebook profile pictures tell a lot about us because they’re what we choose to show to the world. Some take painstaking effort to capture a good shot while others just couldn’t even be bothered […]

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