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Loving the Classics

Loving the Classics

Sometimes there’s nothing more comforting than a familiar taste, sound, smell or look. A classic is defined as an article that has been judged over time to be of the highest quality and outstanding of its kind. In other words, classics stand the test of time. They can be re-experienced again and again and never […]

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What Does Christmas Mean To You?

What Does Christmas Mean To You?

Whether you’re a devotee looking forward to celebrating the birth of Jesus Christ or simply yearning for some time off, Christmas is significant in that it marks the ending of a year, a precursor to the grand turning of calendar pages to a brand new year. It’s hard not to be at least slightly infected […]

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Buzzworthy Bonanza

Buzzworthy Bonanza

Everyone wants to be the talk of the town – to be the centre of attention, even if it’s just for a moment. But then you don’t want to shout about it and be known as an attention seeker. So you decide to do something beyond the norm and get the people to talk about […]

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Be Cool Like Japan

Be Cool Like Japan

Cultural influence is no longer for the west to own. There has been a shift in the winds. And it’s blowing towards the east, in a land they call the rising sun. Japan has taken the world by storm for decades on, as their brands bombard the world with games, manga, anime, toys, sushi, cameras, […]

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The Rise of Donald Trump: What Brands Can Learn

The Rise of Donald Trump: What Brands Can Learn

The results are in and Donald Trump is the 45th President of the United States of America. Many are reeling in shock and horror, with some proclaiming the end of America, as they know it, and others wondering if everything they thought they knew was a lie. Love him or hate him, there’s no denying […]

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The Times They Are A-Changing, Nobel Prize Style

The Times They Are A-Changing, Nobel Prize Style

It’s nearly a week since Bob Dylan won the Nobel Prize in Literature. He still has not responded. And writers and critics are still prophesizing with their pens, criticizing what they cannot understand. In actuality, I don’t think anyone understands what is going on. I mean, how many roads must a man walk down, before […]

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Tabletop Games In The Digital Age

Tabletop Games In The Digital Age

Many thought tabletop games would vanish. They thought that in a digital age, where people have fixated their eyes upon mobile and immobile screens, people thought it would get lost in the cupboards, amongst the antiquities of the world. Tabletop games experienced their golden age in the 90’s, when the only screen people’s eyes were […]

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5 Brands That Bring Malaysians Together

5 Brands That Bring Malaysians Together

While everyone has individual experiences throughout their lives that contribute to their unique sense of self, there are just some things that, by virtue of their values or ability to create a connection or a feeling, manage to unite us all. Malaysia Day on the 16th of September, for instance celebrates the unification of Peninsular […]

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Widen your range. Be inclusive.

Widen your range. Be inclusive.

Brands have been more inclusive ever since globalization came into existence. And as the years has passed since our village became global, we have come into an age where everyone is screaming about their rights and their individuality. There are many barriers to consider when it comes to reaching out – culture, tradition, weight, height, […]

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The Magic That Unfolds When Brands and Arts Fuse Together

The Magic That Unfolds When Brands and Arts Fuse Together

Arts and brands have merged into an entity of infinite wonder. Imagine the echoes of melody singing into your ears, the visual illustration painting an everlasting picture, the words that chimes gracefully into the mind, and the illuminating performances that triggers your emotions. How can a brand resist the magic that art brings? LITERACITY X […]

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