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MERDEKA! And The Branding of Freedom

MERDEKA! And The Branding of Freedom

With Malaysia’s 58th Merdeka around the corner, the nation is adorned once again with the fluttering Jalur Gemilang perched atop buildings, windowsills and flagpoles. With jets screaming across the city skyline along with patriotic paraphernalia on sale at your local sundries, it’s like a yearly déjà vu – but always with a minor twist. Every […]

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Passion For Fashiongram

Passion For Fashiongram

If you think Instagram is just a platform for you to flex your finger muscle to double tap (note: to like a photo) on autopilot as you wait for the next train, well, think again. Instagram, a photo and video-sharing app, has taken the social media world by storm, surpassing Facebook and Twitter with over […]

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The Recipe for Marketing Madness

The Recipe for Marketing Madness

Mix together hot, adorable, and goofy, and what do you get? The perfect recipe for marketing madness. Almost a year ago, Kim Kardashian decided to break the internet with her glorious poses for Paper Magazine’s winter issue. While earlier this year, 1,600 pandas decided to spread their cuteness to Malaysia, sharing a similar trait with […]

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The Imitation Game: Top 4 Malaysian Knock-Offs

The Imitation Game: Top 4 Malaysian Knock-Offs

They say imitation is the sincerest form of flattery. But it stops being flattering when the imitator starts getting money that shouldn’t be theirs like they switched wallets. So when Jiangling Motors, a Chinese automaker, revealed the design of their new Land Wind X6, the motoring industry went into frenzy. And if you take a […]

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