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How To Win At Social Media, Act 2: Protection Against Mayhem

How To Win At Social Media, Act 2: Protection Against Mayhem

This article is an instalment of a three-part series. Catch up on our previous discussion here. There’s a Malay saying that goes “malang tidak berbau,” which means you can’t “smell” mayhem.  And you know it’s true because none of us can really expect the unexpected — that’s what insurance is for, right? Now one might […]

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How To Win At Social Media, Act 1: The Snack Attack

How To Win At Social Media, Act 1: The Snack Attack

It’s no stretch to say, branding as we know it is jumping on-board the online bandwagon faster than a teenager discovering twerking for the first time, and with every right to! It is the most accessible and most interactive platform for a brand to communicate with its consumer, as the entire general populous live there […]

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Of Fathers and Football

Of Fathers and Football

It couldn’t be more apt that the world’s greatest footballing event kicks-off in the same week we celebrate the world’s greatest heroes: fathers. There’s a special brand of love a father shares with his son. And more often than not, this love revolves around sports – the most famous one being football. With the 2014 […]

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Can You Survive Offline? Ernest Did!

Can You Survive Offline? Ernest Did!

I’m pretty sure you know who Ernest Zacharevic is. If you don’t, well… it’s time to make a trip to Penang! Ernest is the celebrated Lithuanian street artist whose beautiful murals colour the vintage streets of Penang and other buzzing cities like Kuala Lumpur and Johor. From depicting the most fun childhood moments ridden on […]

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