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The Million Dollar Smile For Your Brand

The Million Dollar Smile For Your Brand

Jackie Chan was recently seen kicking up a storm on behalf of ESCAPE, an on-demand entertainment website that boasts it’s abilities “anytime, anywhere.” This got us thinking about celebrity endorsements and what works and what doesn’t. And as far as we’re concerned, this commercial was a little less than praise-worthy. Our contention is not with […]

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More Than Just A Cup of Coffee

More Than Just A Cup of Coffee

Fads come and go as we know it, but each time something lingers with popularity among the Malaysians who does everything they can to keep up with the trend, there has to be something special to it. The year 2012 was the year for gourmet burger joints. As the gourmet burger fever began to subside […]

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Human Addiction – There’s An App For That

Human Addiction – There’s An App For That

The app world being a fairly new concept to our existence has not only shaken the way we do business, spend our time and challenge one another – it has now exceeded the concept of a ‘marketplace’ altogether. From what began as a platform for users and programmers to share great ideas, manipulating the constraints […]

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The Super Bowl Brand

The Super Bowl Brand

You may not remember the final score, or even recall which teams were competing that year (especially if it wasn’t your team), but we’re quite certain you remember the ads that aired on Super Bowl day. Never has advertising been more in the psyche of the general public than on Super Bowl day. What was […]

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