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Enough About Me, Let’s Talk About You.

Enough About Me, Let’s Talk About You.

“We’re the best solution to all your networking problems.” “We are the country’s No. 1 telecommunications operator.” “We believe that the most effective way of overcoming inefficiency is to fully automate your systems.” We, we, we. Me, me, me. Self-centered much? A little bit is great for informing, educating and enlightening consumers about what you […]

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Is Advertising As We Know It Truly Dead?

Is Advertising As We Know It Truly Dead?

The conventional route to advertising revolves around brands telling consumers how their products and services could make their lives bigger, better, healthier, wealthier, more productive, more enriching, more stylish, more this and that and all that jazz. Somewhere along the way, advertising became a mouthpiece for brands to trumpet their achievements, their life-changing benefits, their […]

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Branding. Just Like Parenting.

Branding. Just Like Parenting.

“The man who stops advertising to save money is like the man who stops the clock to save time.” Someone who knows the price of everything but the value of nothing. Clueless as to the way things really work. So lost – and will certainly find himself falling behind the times. A man who thinks […]

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Are You Socially Awkward?

Are You Socially Awkward?

So you’re all dressed up and ready to party. You arrive at the venue, pass the bouncers and get ready to roll. The problem is; there’s not a familiar face in sight. Now what do you do? For a lot of companies, the social media scene is almost as intimidating as a real-life event. Start […]

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