ganforhire branding blog

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Brand lessons from movies – AVATAR

Cinema serves an important role beyond its entertainment value. Cinema portends popular thought, identifies emerging trends, and stokes emotional issues. Somebody once told me that you cry at the movies because movies take inspiration from the real world and that’s how you can relate to it. Managing director of Brandimage Asia, Craig Briggs, writes about […]


Find the tiger within you and roar this year!

It’s double celebration this Year of the Tiger with the juxtaposition of the Lunar New Year with St. Valentine’s Day. Although us Chinese are not usually very big on romance but we do take fertility, marriage and building a family seriously. So, the symbolism runs deep this Chinese New Year. We, at ganforhire would like […]


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